Marketing Services for Campground Operators
Professional hospitality marketing tactics, modified to fit the unique market of RV travel consumers. Using an RV campground expert means your ads and printed materials will be more effective for your niche audience. One convenient vendor, better messaging, stronger branding and a more powerful impact on customers.
Using a single advertising agency to create matching designs increases customer recall and results.
Directory Advertising – Print
Your ads in printed campground directories are still important. We understand the wording and content that attracts RV consumers’ attention, and will create a design custom-made for your property and services. Ask us why this service can be FREE to you (hint…the PUBLICATION pays!).
Search Engine Advertising – Online
Placing ads on the computer screens of customers who are searching for campgrounds is now the top advertising strategy. Highly targeted, a little technical, but proven to be most cost-effective in getting new customers. We understand web ads and have constructed a specialized framework for getting the best results, while keeping costs down.
Our search engine ad programs have proven to beat Good Sam Online results for every client!
Web Site Services — Choose Your Words Wisely!
Strait Answers has a road map for successful web site design, management, and maintenance. Our expertise in communicating with RV consumers helps our clients know what words to say–what messages sell best. We are not a ‘web design house’ but we work with designers to create custom web sites that fit your circumstances and budget.
Social Media and Review Sites
Social media sites like Facebook, Google Plus, Yelp, Yahoo! Local, Trip Advisor are often depicted by the media as important marketing tactics. Strait Answers has a skeptical view of these ‘marketing channels’–despite the media hype. Our common sense approach, based upon web analytics, will offer you a balanced social media solution.
Traditional Printed Marketing Tools
Brochures
Brochures are a highly valuable tool for outdoor hospitality marketing. Strait Answers has designed and printed dozens of different, unique brochure designs using tested layouts custom-made for hospitality marketing. We have selected a high quality ‘trade only’ printing house to provide top quality and low cost.
Contact us by phone or email to get samples and prices.
Flyers
Flyers are a specialized marketing tool for use at trade shows, in special mailings, and promotions. We will help you write the words, select the photos, and create a clean professional layout which is consistent in appearance with your overall design and branding. Ask to see our ‘Club Promotion’ flyer sample.
Site Maps
Create and print your own site maps which have no advertising on them, match your unique design and branding, and own the design and can print as many as you want! We can design and print a variety of maps and customized map designs.