Search Terms Prospecting

Strait Answers® offers a unique value in my Google Ads services for campgrounds and RV resorts. I’m not wasting your ad spend budget. One of the important tools I use is the Search Terms Report. Using this report takes extra effort, but it yields two important benefits for my clients. Search Terms are a Gold Mine! Google watches what words… Read More »

Bounces Are Sometimes Good

If you have Google’s free service Google Analytics installed on your site, you often see the Bounce Rate statistic. A simple definition of a ‘page bounce’ is a one-page-visit. The user session (page visit) consists of a visit to only one page on your web site. To learn more about how Analytics counts bounces here is a great resource on… Read More »