Relax…Your Site IS Optimized Already

Google SEO not Possible

Posted this on rv-pro.com in response to a Social Media expert’s blog promoting her service to Dealerships. I explain why Social Media is not very helpful for Search Engine Optimization (SEO), because of the way consumers search. Optimize for Your Location–It’s What Consumers Search First: Using social media for better placement on search pages does not help much, if at… Read More »

Park Staffing and Social Media

Own Your Facebook Profile Social media sites like Facebook require that a ‘company page’ be linked to an individual ‘personal profile’. Set-up your business FB page with a personal profile that belongs to the company, rather than an individual (even the owner). Best to use a ‘portable’ personal profile rather than using a staffer’s profile or even your own. The… Read More »

Facebook Marketing

Does Facebook Measure Up as a Promotional Strategy? There is a lot of talk about Facebook and social media sites as an ‘essential’ marketing tool. Facebook (FB) is a social media with millions of users who have made a profile page, but not all are active on a regular basis. FB power users are like a community within the population.… Read More »

Facebook Strategy for Small Hospitality

  Facebook (FB) is a social media with millions of users who have made a profile page, but not all are active on a regular basis. FB power users are like a community within the population. They understand the features, settings, protocols and use it to communicate with friends about personal stuff.  Regular users come to trust Facebook and share… Read More »

Good Sam’s Web Site Ads

Web Site For Good Sam Favors Member Parks And makes it almost impossible for non-member parks to show on the Good Sam site’s campground search tool. See below to find out what I’m talking about. Without a doubt, the Good Sam brand is well established in the camping industry, with a long history and a large organizational structure. In late 2012 they… Read More »

Good Sam Digital Has Excelled

UPDATED: JANUARY 2017 My original post published in 2012 was pretty critical of Good Sam’s efforts to get on Google’s search results pages. However now it’s 2017 and things have changed a lot. So it’s only fair that I update my comments, and retract some of them to represent the current status of web search for RV parks and campgrounds.… Read More »